“Nabd Qatar” is a musical reimagination of Qatar sounds, transforming them into a cinematic orchestral composition. Image Courtesy: Media City Qatar
Viewed more than one million times on social media, “Nabd Qatar” song, music video, and documentary from the Qatar SoundBeat campaign reach global audiences through Qatar Airways’ network
Press Release
DOHA, Qatar — Media City Qatar’s “Nabd Qatar,” the original soundtrack from the Qatar SoundBeat campaign, which was unveiled during the FIFA Arab Cup Qatar 2025™ Final on Qatar National Day last year, is now available on Qatar Airways’ in-flight entertainment system. Passengers, flying to more than 150 destinations worldwide, can listen to the original soundtrack, watch the official music video, and go behind the scenes of the song’s making with the Qatar SoundBeat documentary while onboard.
“Nabd Qatar” is a musical reimagination of Qatar sounds, transforming them into a cinematic orchestral composition. From the echo of an Arabian horse’s gallop and the flight of the falcon to the whisper of the desert wind, these elements are shaped into a sweeping score anchored by a steady heartbeat symbolizing national unity.
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As part of the onboard experience, passengers can also watch the Qatar SoundBeat documentary, which follows the composition’s journey from the early stages of composing and arranging the “Nabd Qatar” score to recording with the Qatar Philharmonic Orchestra and shaping the final visual narrative. It features interviews with composer Omar Rahbany, director Karim Rahbani, orchestra members, and the Media City Qatar team, offering a closer look at how the campaign came together from concept to completion.
The project was developed through the collaboration of Rahbani 3.0, a Media City Qatar-licensed company, with local artists, musicians, and production teams, bringing together creative and technical expertise from across Qatar’s media ecosystem and leveraging its capabilities.
First experienced as a large-scale synchronized light show inside the stadium, “Nabd Qatar” has since traveled beyond that moment, engaging wider regional and global audiences with more than one million views across social media platforms. It is now reaching international audiences through Qatar Airways’ global network, where travelers can engage with the full creative package during their journey. “Nabd Qatar” is also available on streaming platforms including YouTube, Spotify, and Anghami.
The addition of the “Nabd Qatar” song to Qatar Airways’ in-flight entertainment platform brings the work to international travelers onboard, showcasing how Media City Qatar’s licensed companies are scaling their work and extending their impact beyond the region.
For more information about the “Nabd Qatar” song and the Qatar SoundBeat campaign, click here.
ABOUT MEDIA CITY QATAR
Media City Qatar is an emerging, collaborative global hub for media companies, entrepreneurs, innovators, and creative talent, and a regional leader in the media industry, contributing to Qatar’s economic diversification. It accelerates the evolution of regional media to create a powerful and innovative ecosystem where exceptional ideas and content thrive. Media City Qatar was established to streamline necessary regulations, develop businesses, and unlock investment opportunities to support the media ecosystem in Qatar under its regulatory, developmental, and investment mandates.
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